Myriam Penot

Chromatic Christmas
by Chopard

Pitch for the brand Chopard and the campaign "Holiday Season" during Christmas. The aim was to create a real experience, generate traffic to shops and create buzz around the concept. Talk about Chopard as a brand multifaceted / a brand "Kaleidoscope" that evokes the shape of a diamond.

Chopard Holiday Season - Chromatic Christmas - Jewellery - Luxury - Masterpieces
The brand speaks for itself

Wonderfull, precious & unique.


With the 2013 winter holidays coming closer, who hasn’t wondered how to cherish their loved ones in a simply unforgettable way? As we know, the perfect gift is the magic ingredient to a wonderful holiday season, and the true bliss is to find the precious and unique present that will make their festive season so special.

Is there a more mesmerizing gift than our full diamonds set Happy Sport? This timepiece featuring a self-winding mechanical movement glows with that aura of magic and irresistible joie de vivre that make it the ultimate winter gift: both precious and adorable, delicate and sublime, just like the holiday season of your dream.

Watch the animation